Pasticceria Marchesi, part of the Prada Group since 2014, selected TeknèItalia to produce two gelato carts.
We are extremely proud of this collaboration, as it aligns perfectly with our vision of Design, Art and Quality. This third branch of the historical Milanese pastry shop, located on the mezzanine floor of the building that houses Prada’s Men’s collection and accessible from both the Galleria Vittorio Emanuele and the designer’s boutique, represents the second step in the evolution of the Prada Group building.
This section of the Galleria has been transformed into a hub that plays host to high fashion, restaurants, art and cultural events, all in a stunningly elegant and charming space. 250 square meters, with arched windows that look out over the frescoes and mosaic floors. The styling is reminiscent of the colors and shapes of the company’s other pastry shops, although Miuccia Prada and Patrizio Bertelli had a hand in the design here alongside architect Roberto Baciocchi.
It is even more satisfying to know that our two Procopio carts are currently “on the road” visiting the Miami Design District.